MicroSave and MasterCard target Africa francophone markets for fintech education

MicroSave and MasterCard target Africa francophone markets for fintech education

The French courses offered in West Africa will allow a real focus on the specifics of the service in the local markets.

MicroSave, in partnership with MasterCard Foundation, launched a new programme to develop tailored training courses in digital financial services in francophone markets of Africa. The programme is expected to benefit over 250 digital financial service providers and will focus on the WAEMU region, the Democratic Republic of the Congo, and Madagascar. Additionally, a digital financial services knowledge portal in French will be launched as the go-to place for information on digital financial services.

Shifting from cash-based transactions to formal financial services provides economic benefits and stability not only for poor individuals but also their families and the economy. Expanding financial inclusion through digital financial services cannot occur, however, if ecosystem players lack an understanding of client needs and how to address them through a compelling offer delivered via accessible, trusted channels.

The programme announced will enable francophone markets to access training adapted to the local context. As well, it will provide regional benchmarking data and access to francophone expertise to local financial services enterprises and relevant government bodies. The French courses offered in West Africa will allow a real focus on the specifics of the service in the local markets.

MicroSave’s Director, Graham Wright, stated “We are excited to leverage our experiences and expand our knowledge in francophone markets. That is where we see the opportunity to increase financial inclusion working with regulators, financial institutions, mobile network operators and third party agent network operators”.

Sumaiya Sajjad, Programme Manager at The MasterCard Foundation said, “We believe that successful agent networks hold a strong potential to reach large numbers of unbanked individuals in Sub-Saharan Africa. Our partnership with MicroSave to launch Réseau Helix will help a range of financial institutions to build the technical and strategic capacities of their core leadership and staff, enabling them to better meet client needs through agent networks.”

Digital financial services are growing in the targeted countries but are hampered by high levels of inactivity and limited products and services. Providing training and assistance will lead to sustainable and tailored service offerings that address the real demand for digital financial services and unlock the potential of digital financial services.

After hearing about Réseau Helix, Maxime Fado, Head of Mobile Money for Moov in Benin said, “This news will bring us knowledge on best practices in this sector. The French courses offered in West Africa will allow a real focus on the specifics of the service in the local markets.”

Réseau Helix will build upon the lessons from The Helix Institute of Digital Finance and work closely with local providers to offer insights from research and operational experiences. This should lead to a better understanding of appropriate models, products and services to launch or expand digital financial services solutions.

The Helix Institute of Digital Finance, founded in November 2013 as a partnership between MicroSave, the Bill & Melinda Gates Foundation, the International Finance Corporation, FSD Africa and the UN Capital Development Fund, provides world-class training and cutting-edge data for digital financial service providers.

Its operational training courses are designed for mobile network operators, banks, financial institutions and third party providers seeking to increase the efficiency and profits of their digital finance business. Held in Nairobi, Kenya it runs two courses on agent network management, Core Agent Network Accelerator and Advanced Agent Network Accelerator.

In addition to, and supporting the training courses, The Helix Institute publishes exclusive research reports on mobile money agent networks as part of its global Agent Network Accelerator Research Programme. This collaboration between MicroSave and the Bill & Melinda Gates Foundation, is the largest research project on agent networks in the world, designed to determine what drives their success and scale. Visit our Data & Insights page for more details.

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