Digital performance company Riverbed Technology has launched its Riverbed Digital Performance Platform and unveiled a brand new identity.
The announcements are the result of a multi-year strategy from Riverbed – which has sites in Johannesburg and Pretoria – to lead in digital performance, which included several strategic acquisitions, organic development of digital performance and cloud-based features and functionality.
“Digital business is now mainstream and digital performance defines business success,” said Subbu Iyer, SVP and Chief Marketing Officer, Riverbed.
“Riverbed has also evolved significantly the last few years, with entirely new offerings that have enabled us to deliver a modern IT architecture for today’s digital enterprise.
“The result of these efforts is the new Riverbed Digital Performance Platform, which helps maximise performance across every aspect of a customer’s business, allowing organisations to fundamentally rethink possible. The Platform and our new brand identity as The Digital Performance Company better articulates the value and impact Riverbed delivers to customers, partners and billions of people around the world, enabling us to reach a much broader audience. Riverbed is enjoying significant market momentum and with a total addressable market of more than $30 billion, we are well positioned to grow in the digital world.”
