South Africa-based enterprise software developer redPanda Software has been appointed by Flooid, a global leading cloud-based unified commerce platform, to be its go-to-market and distribution partner in South Africa and other markets, bringing even more seamless service to customers, resellers and partners.
The move was the natural evolution of a long software development relationship, spanning more than a decade, between the two retail technology providers, and is timed superbly as research shows most retailers are expecting strong growth this year and beyond, with a focus on technology solutions that enhance both the retailer performance and customer’s experience.
Gabriël Swanepoel, Country Manager, Mastercard, Southern Africa, said: “Consumers want frictionless, convenient checkout regardless of whether they check out online or on mobile. When you consider cart abandonment rates nearing 70%, due to security concerns or often complicated checkout processes, the concept of frictionless quickly moves from a nice idea to a must-have. If friction can be removed, it should be removed.”
Both Flooid and redPanda Software have built their customer bases on software solutions designed specifically for retail.
Peter Ludi, Business Development Director, redPanda Software, said the two businesses have built a strong working cadence making the next phase of their partnership a smooth transition to a higher gear.
“Teams from both businesses know each other exceptionally well, meaning customers, resellers and partners get a seamless service with top tier development support and services, including bespoke development within the Flooid ecosystem,” said Ludi.
The enhanced partnership will provide new and existing Flooid customers with access to a wider range of services that will draw upon redPanda Software’s extensive retail software project delivery and implementation experience, augmenting those already provided to Flooid in development, engineering, and technology.
“Ultimately, the retail environment is unique and dynamic and retail people understand this. This partnership is designed to expedite value to retailers. This is important because of the pace of innovation and the need for retailers to not only keep up with customer demands but lead with customer and performance innovations.
“Because of our well-versed working cadence, there’s no extended ramp-up. In other words, the partnership accelerates time to value. This is in no small part driven by redPanda Software’s deep understanding of the Flooid ecosystem, with stable technical and leadership teams in both businesses working in sync,” said Ludi.
Martyn Osborne, CEO EMEA, Flooid, said: “I’m delighted to be building on an already great relationship with redPanda Software that we’ve developed over many years. redPanda Software brings deep expertise in software engineering, project delivery and implementation with local know-how and feet on the ground. We trust the redPanda Software team to consult, develop and implement our solutions in an increasingly important region for our company.”
Gareth Hawkey, Group CEO and Co-founder, redPanda Software, said: “We’re excited to be deepening our relationship with Flooid and extending its reach into the South African and other markets. We have deep experience and expertise in the Flooid platform gained over many years and have worked with Flooid for key customers in South Africa and globally for over a decade. This is an exciting progression of our partnership. redPanda places great value in the power of deep, long-term partnerships.”
