Analysis

Smart Media expert on driving the in-store brand experience

Article by Cecil Ungerer, Chief Sales Officer of in-store advertising innovators Smart Media In the highly competitive environment of in-store advertising, brands are contesting limited market share. Consumers have...

Expert opinion: Is the honeymoon over for Artificial Intelligence?

Cyril Perducat, Executive Vice President of Internet of Things and Digital Offers, Schneider Electric, asks how businesses can seize value from Artificial Intelligence. Last year, Forrester noted that: “The honeymoon f...

Dandemutande CEO on seizing opportunities in Zimbabwe’s new era

As Zimbabwe courts investors and ramps up efforts to create a business-friendly environment, connectivity and communication will be key to forging a path towards the country’s digital future according to Never Ncube, C...

The Internet of Things can transform business, says FABS expert

Peter Shaw, Engineer at Footprint Africa Business Solutions (FABS), says the Internet of Things can transform business and create innovative new revenue streams. While the demand for IoT is certainly growing, most...

Digital transformation ‘needs a business-focused approach’

Desmond Struwig, executive head of digital at Decision Inc, says discussions around digital transformation in South Africa are putting companies across industry sectors under pressure to embrace it. Discussions around...

Internet of Things: Pandora’s Box or enterprise enabler?

George Kalebaila, Research Director for telecommunications, media and Internet of Things (IoT) at International Data Corporation (IDC), says IoT has yet to overcome significant challenges to truly deliver the value...

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