The Brazilian investment platform XP Inc has announced the merger of two of its largest platforms: InfoMoney, a financial news website with more than 18 million monthly views, and Fliper, an automated investment consolidation platform with around 500,000 users.
The result is IM+ (InfoMoney Plus), an ecosystem that brings together journalistic content, market news, data intelligence and analysis and financial management and investment portfolio consolidation features.
According to XP, IM+ was designed to be the place where people find all they need to make better financial decisions.
Despite the merger, InfoMoney will continue to operate as a news website. Fliper will cease to exist and its app will be upgraded to the new IM+ app, launched in beta.
The new app joins InfoMoney’s content with the former Fliper’s investment consolidator service. With this, Fliper’s 500,000 user base will automatically switch over to IM+.
The IM+ app is free and available for Android and iOS smartphones. In the app, the user will have access to news and stock prices in real-time and features such as automated financial management (with income and expenses, credit card consolidation and other services), automatic investment consolidation, portfolio profitability and an equity evolution chart.
