Enterprises in Brazil are investing in digital technologies, including generative AI, to harness a wealth of data to improve supply chain operations, according to a new ISG research report.
The 2024 ISG Provider Lens Supply Chain Services report for Brazil finds that new tools, including remote sensing devices and highly integrated software platforms, are providing companies with more and better data about their supply chains.
Using recent advances in AI and analytics, organizations are applying this information to enterprise resource planning (ERP) software, advanced planning systems and control towers for greater supply chain performance and resilience.
“Ongoing business transformation is the top priority for Brazilian enterprise leaders,” said Bob Krohn, Partner, Manufacturing, ISG.
“They recognize that more flexible, integrated and sustainable supply chains are essential to this vision, and service providers are helping them use AI to realize that vision.”
With more structured information at their disposal, enterprises are applying increasingly sophisticated AI and GenAI solutions to a wider range of applications with deployments now including core industrial manufacturing and operations applications.
The AI and GenAI tools being deployed in Brazil make data about logistics, distribution, sales and product replenishment more useful for predicting and responding to sales peaks and abnormal movement of materials, ISG says. They give enterprises more visibility and levers to manage the extended supply chain, stretching all the way from suppliers to consumers, which makes it easier to carry out circular economy initiatives that reduce waste.
