In a strategic move to significantly boost the delivery speed and flexibility of its fibre optic solutions in Saudi Arabia, Swiss cable specialist Reichle & De-Massari (R&M) has opened a new 1,500 sq. mts. solution assembly & production facility in MODON Industrial City 2 in Riyadh. This expansion follows the establishment of the company’s first of its kind patch cord assembly facility at its regional hub in the Dubai Airport Free Zone (DAFZA) in 2012.
Manzoor Ali, Managing Director, R&M Saudi Arabia, Bahrain & Yemen says, “R&M is today recognised as one of the top three cabling vendors in the region thanks to our strong local presence, together with Swiss engineering. A few years ago we had a vision of becoming the leading cabling vendor in Saudi and to achieve that vision we have been investing ‘in the country for the country’. R&M is one of the fastest and most efficient vendors in the market and having this new facility in Saudi is testimony to our commitment to the market. It will allow us to become more customer-oriented and to add value to the local market with our expertise.”
In order to meet and exceed industry standards, R&M ensures that its products are manufactured under strictly controlled quality conditions. The Saudi facility will have dedicated QC personnel. Every raw material batch will be strictly monitored by the Swiss headquarters to ensure that the R&M Swiss quality is maintained.The staff at the new facility will receive state-of-the-art training at the company’s headquarters in Switzerland.
The cabling specialist is looking to tap into the Kingdom’s home-grown talent pool which it believes will help build a motivated and sustainable workforce. “In the first phase we are hoping to open doors for young Saudi technical personnel and the facility is equipped to have up to 20 technicians working in a single shift,” said Manzoor, speaking about the company’s staffing plans at the new unit.
For more information please visit http://www.rdm.com.
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