1. What will make GITEX Technology Week 2022 an important event to attend this year?
As demonstrated by the attendance at GISEC and Leap earlier this year, regional IT decision-makers are keen to once again attend in-person events to engage with leading solution providers that can help them successfully capitalise on the ongoing wave of Digital Transformation taking place in the region.
There has been an unprecedented acceleration in the pace of digitalisation bought on by hybrid work and increasing demands from tech-savvy customers. An unfortunate consequence of this has been an increase in both the attack surface area and potential for business disruption by cyberattacks.
As regional organisations look to keep their Digital Transformation ambitions on track, they will be well served by seeking out the world-class support of leading cybersecurity vendors such as Delinea that will be present at GITEX.
2. What are the reasons your company is exhibiting at GITEX and what do you aim to achieve at the show?
GITEX this year will be especially relevant to us as it will be the first edition of the show where we will participate under our new brand identity which was unveiled earlier this year following the successful merger of established Privileged Access Management (PAM) leaders Thycotic and Centrify.
We are excited to have the opportunity to introduce prospects, customers and partners to Delinea and to our new Regional Director, Mohammad Ismail, who joined us in August year from our valued distributor partner, Shifra.
Through our engagements at the event, we want to emphasise that whether in the cloud or on-premises, Delinea provides powerful, customisable and scalable solutions to secure organisations of any size or in any industry, no matter their PAM maturity.
3. What will be your key message at this year’s show?
As organisations continue their Digital Transformations, they are faced with increasingly sophisticated environments and more challenging requirements for securing an expanded threatscape. Legacy PAM solutions are not designed for today’s hybrid environments, are too complex and cannot solve current privilege management challenges.
Our core message to attendees at GITEX is that the opposite of complex isn’t simple – it’s seamless. Our mission is to provide security that’s invisible to the user, while simultaneously providing IT and security teams with the control they require.
