Ericsson outlines its participation at GITEX 2024
Describe the overall theme of your booth or presence at GITEX 2024.
At GITEX 2024, Ericsson’s booth will showcase the theme ‘Empowering Tomorrow: Future-Proofing 5G and Beyond’. This theme underscores Ericsson’s commitment to leveraging cutting-edge technology and innovative solutions to build a robust, sustainable telecommunications infrastructure. The company aims to showcase how its AI-driven technologies enhance network performance and empower businesses to thrive in an increasingly connected world.
Describe the primary products, solutions, use cases that you will be presenting at GITEX 2024.
Attendees can expect to see Ericsson’s cutting-edge 5G technologies and AI-driven solutions, specifically designed to enhance network performance and sustainability. Ericsson will highlight how its strategic partnerships play a crucial role in the AI economy by establishing foundational networks that enable smart solutions. This showcase aligns with the event’s theme, ‘Global Collaboration to Forge a Future AI Economy’, by highlighting innovative applications and partnerships that generate real value for society and businesses. Visitors will have the opportunity to engage with Ericsson’s experts and explore interactive demonstrations that illustrate a mobile-first world powered by advanced cloud computing, AI, and high-performance networks, all fostering innovation and sustainability.
How is the impact of AI for channel partners and end-users being showcased at your stand?
Ericsson’s presence at GITEX 2024 highlights the transformative impact of AI technologies on channel partners and end-users. The company’s demonstrations will showcase how AI enhances network management, enabling efficient and intelligent operations that significantly improve connectivity and user experiences. By leveraging AI for automation, Ericsson empowers Communication Service Providers (CSPs) to swiftly respond to network anomalies and optimise performance. The collaborative initiatives highlighted at the booth will illustrate how AI-driven solutions and partnerships enable seamless connectivity, ultimately unlocking new business models while addressing the evolving needs of end-users for 5G and beyond.
Please name the channel or alliance partners with whom you are participating or those that will be participating at your stand and the solutions being presented jointly.
At GITEX 2024, Ericsson will collaborate with various channel and alliance partners to demonstrate innovative solutions that drive the future of telecommunications. Notable participants include leading telecom operators and technology firms, showcasing joint efforts focused on AI-driven network solutions and advanced automation technologies. We will showcase how to profit from XR through core network services, with XR transforming spaces and remote rendering, and visitors will discover the future of Network APIs that seamlessly navigates a connected world using four distinct Network APIs powered by 5G, setting the stage for a new era of connectivity and redefining digital engagement. This collaborative approach aligns with Ericsson’s vision of building a sustainable and connected future, ensuring that innovative technologies provide tangible benefits to businesses and society.
Are there any major announcements, keynote presentations, technical briefings, awards, being planned during GITEX 2024?
Ericsson plans to unveil several major announcements, including advancements in 5G technology and AI-driven solutions. The company will also host keynote presentations and technical briefings that highlight its commitment to sustainable innovation, Digital Transformation, and the ongoing development of the AI economy.
