Research

Gartner forecasts worldwide public cloud end-user spending to surpass US$675...

Worldwide end-user spending on public cloud services is forecast to grow 20.4% to total US$675.4 billion in 2024, up from US$561 billion in 2023, according to the latest forecast from Gartner. This growth is being driven...

Gartner CEO survey finds growth is the top business priority for 2024

Sixty-two percent of CEO’s selected growth as their top business priority in 2024, according to a new survey by Gartner. This is the highest level since 2014, and an increase from last year’s survey where 49% of CEOs said ...

Msheireb Museums announces participation in major grant collaboration with...

Msheireb Museums and Hamad Bin Khalifa University (HBKU) announced their partnership on a pioneering research project funded by the Qatar Research, Development and Innovation Council (QRDI) to champion responsible...

Braze Customer Engagement Review reveals that UAE brands are prioritising AI...

According to the fourth edition of the Braze Customer Engagement Review (CER), amidst the AI surge, marketers are grappling with a skills crisis, facing yet another challenging year. The report combines data from the...

UAE among top globally in shopping satisfaction

71% of consumers incorporate digital features into their shopping experiences, with nearly half (43%) of all consumers doing so to improve their in-store shopping experiences.  A recent survey conducted by PYMNTS ...

New market research finds up to 20% of AI initiatives fail without...

NetApp sponsored research by leading market research firm identifies key components of implementing successful AI initiatives, citing data infrastructure as foundational to scaling AI responsibly. NetApp, an...

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