Pictory, a leader in generative AI technology for content marketers, has announced a new collaboration with ElevenLabs, a state-of-the-art AI voice provider.
The collaboration will enable users to access and incorporate hyper-realistic voiceovers into their videos – optimizing engagement and viewing experience.
Now, Pictory Premium and Teams subscribers will be able to apply voices pitched as making video content more authentic and engaging.
Abid Ali, Chief Product Officer, Pictory, said: “Access to a wider range of more realistic AI voices is one of our most popular requests from subscribers. Partnering with ElevenLabs will enable us to offer industry-leading synthetic and generative voice AI technology for a wide range of business applications such as marketing, training and internal communications.”
Mati Staniszewski, CEO, ElevenLabs, said: “Our alliance with Pictory isn’t just about merging technologies. It’s about reimagining how we create and consume content. Together, we’re setting new standards for video content – I couldn’t be more excited about what’s on the horizon.”
Pictory has seen a 6x growth in revenues so far this year; the partnership with ElevenLabs further establishes the company’s position at the vanguard of generative AI video technology.
Pictory plans to add several hundred more similarly high-quality voices in the next few months along with support for multiple languages, including German, French, Italian and Spanish.
Advanced voice-cloning will also be added soon.
