SmartCIC will connect REISS’ stores in New York with plans to expand to all sites across the US.
SmartCIC has been selected by luxury fashion brand REISS to install 5G Fixed Wireless Access (FWA) in all its standalone stores throughout New York.
The project is an expansion of SmartCIC and REISS’ 13-year relationship following the recent successful installation in REISS’ headquarters in Manhattan.
By using multi-directional antennas, SmartCIC can angle the connection points towards the best and closest connection.
Each site can be delivered in five working days or less by SmartCIC’s expert team of engineers.
SmartCIC will be providing diversity through two different carriers at each location.
Each connection is provided by the two highest-performing cellular providers for that specific site.
“Connectivity across the whole of New York is an issue because digging up roads to install cable can be challenging and expensive. Closing the road at just one of REISS’ sites to dig would’ve cost around $70,000 or more,” said Toby Forman, CEO, SmartCIC.
“We had to think differently about how we would connect these sites quickly and efficiently and fixed wireless was a natural choice.
“By installing 5G as an alternative to fixed line connectivity, we’re able to reduce costs and lower REISS’ total contract value. The result was ultra-reliable connectivity delivered with a cost-efficient model, which has provided REISS with a foundation for developing unique retail experiences.”
SmartCIC’s cellular intelligence division, CELLSMART is testing, mapping and capturing local intelligence about wireless network performance across the globe to accelerate the adoption of fixed wireless access solutions.
To date, it has captured over 100,000 real-world cellular performance tests and over three million data points.
CELLSMART is mapping 5G the same way Google mapped local streets and has equipped cars with bespoke testing software, SIMs and routers to test local wireless network performance across North America – starting in New York City with max speeds of 395.15 Mbps in Manhattan.
The car tests multiple cellular network providers every 0.5 seconds and reports the data in real-time to the CELLSMART database.
“For REISS to remain operationally efficient, we’re embracing new technologies and pushing the potential of digital solutions. To do this, we needed something that could handle more data at higher speeds and higher bandwidth,” said Andrew Wood, Head of Workplace IT, REISS.
We’ve been working with SmartCIC since 2009 and so they understand exactly what our objectives are and helped us to find a way to do it which benefitted everyone. It was an obvious choice for SmartCIC to help us go wireless after the success of our pilot store on Bleeker Street.”
SmartCIC has more than 25,000 engineers on-the-ground in 200 countries, with reach to serve nearly 7 billion potential end users.
In less than 48 hours, it can deploy engineers, connect sites and ensure customers are up and running.
