New program streamlines tiering structure, with transparent pricing, cumulative discounts and elevated deal registration incentives for valued partners.
Check Point has launched its innovative new Partner Program aiming to strengthen partner capabilities and fuel growth as the cybersecurity sector sees rapid growth and transformation.
According to Canalys, cybersecurity spending hit US $19 billion recently, reflecting the increasing need for collaborative security solutions and a unified cybersecurity platform providing protection from edge to network to cloud and beyond.
Organisations worldwide are increasingly turning to the channel for guidance not only on their cybersecurity solutions, but also for regulations and building cyber resilience. Channel partners are well positioned to effectively communicate the value of cybersecurity solutions, while addressing specific needs and concerns regarding existing and future threats. With a partner dedicated business model, Check Point’s new Partner Program strengthens the company’s commitment to partners while maximising opportunities for joint growth.
The program strengthens Check Point’s partnership engagement and encourages partners to develop specialised expertise, adding more value to their services. It also provides easier access to essential tools and resources, improving operational efficiency for partners.
Francisco Criado, Check Point’s VP of Global Partner Ecosystem Organisation, said: “We are launching a new, partner program to help our partners accelerate their efforts in providing the best cybersecurity.”
The enhanced Partner Program is strategically aligned with Check Point’s comprehensive platform, focusing on its end-to-end AI-powered, cloud-delivered security. This program enables partners to effectively cross-sell and up-sell advanced security solutions from Check Point’s comprehensive portfolio, covering a broad spectrum of attack surfaces, addressing needs in SASE, email security, cloud environments, SD-WAN, and mobile security.
The program’s upgrades are geared toward leveraging these cutting-edge technologies, ensuring partners are equipped to meet diverse cybersecurity challenges. It features a range of enhancements including:
- Simplification and tier progression: New, consolidated tiering model to help increase participation across all levels.
- New pricing Model: Customer-focused pricing framework – predictable, market-aligned and featuring a significant discount structure.
- Free Certification: Free certifications to meet partner-level compliance. Introducing customized tracks based on how the partner goes to market.
- Specialization: Additional training and certification to unlock additional benefits associated with specialization
- App relaunch: New and improved app providing access to training and enablement, subject matter experts and instantaneous deal registrations.
Stephen Donaldson, Security Team Lead, Atturra Managed Services, said: “Check Point’s revamped 2024 next generation partner program signifies a significant shift in structure and approach, implementing substantial changes to enhance support for partners, including an improved, predictable, and stackable discounting model, as well as offering ‘paid-for training’ and certifications.
“Specialisations in product areas (network, cloud, endpoint) further enhance the discounting and training offering. Partners now have the flexibility to tailor their expertise to specific areas and marketed solutions, allowing them to stack additional discounts and deliver specialised outcomes for customers utilising the Check Point product ecosystem.”
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