CUB CIO outlines benefits of Afresh solution

CUB CIO outlines benefits of Afresh solution

Afresh Technologies, a world-leading fresh food technology company, has announced the expansion of its flagship built-for-fresh solution from produce into other fresh departments including meat, seafood, deli and foodservice to start.

Afresh is a holistic, AI-powered platform designed to optimize store ordering and operations by providing intelligent recommendations and streamlined ordering and inventory workflows. 

To date, Afresh customers have seen transformational benefits in their produce departments, including an average 3% sales lift and 25% shrink reduction – amassing to a collective 31 million pounds of food waste prevented so far.

Current customers including CUB, Fresh Thyme and Heinen’s have signed on for the expansion of Afresh into other core fresh departments.

CUB, Minnesota’s largest grocer, is one of several Afresh customers planning to expand the solution.

“Having a lightweight, fully comprehensive solution that connects across other fresh departments should unlock even more benefits for our customers and store teams,” said Luke Anderson, CIO, CUB.

Matt Schwartz, CEO and Co-founder of Afresh, said: “We have been overwhelmed by demand to launch the Afresh platform in other fresh departments. We are taking the same approach of bringing easy-to-use, AI-powered tools to these historically underserved, strategically critical departments.”

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